Impact Snapshot


You’ve got seconds to make an impression. Is your website converting — or confusing?
The Impact Snapshot™ is a conversion-focused website review that shows what your site is really saying (and what it’s not).

You won’t just see what’s wrong — you’ll know how to fix it.

  • 🕵️

    🧠 A fresh set of expert eyes
    I walk through your site like a first-time visitor — showing you what’s clear, what’s confusing, and what’s costing you trust.

  • 🍿

    🎥 A private 15-minute video audit
    No jargon. No filler. Just honest commentary as I scroll, click, and react in real time.

  • 📘

    📄 A tailored PDF summary
    A focused breakdown of the key friction points, messaging gaps, and UX fixes that matter most.

  • ⏰

    📬 Delivered in 2 business days
    Fast, focused, and ready to act on — because you’ve waited long enough to know what’s wrong.

  • 📢

    💬 Plain-language feedback
    I’ll tell you what’s not working, why, and how to fix it. No vague “it depends” energy here.

  • 🎁

    🔁 Yours to reuse or delegate
    Send it to your designer, copywriter, or VA. It’s a ready-made brief to move forward with clarity.

What I Put Your Site Through

🧠 The Grunt Test

Can my granny land on your site and “get it” within 3 seconds?
Will she know what you offer, who it’s for, and why she should care — *without scrolling, thinking, or guessing?
If not - you’re probably losing sales.

“Hot pizza. Fast.” That’s a pass. ✔️
“Welcome to our world of curated lifestyle dreams”? Eh-err. Fail.

🧭 The Path Test

Once she’s interested — can she find what she needs?
Can they easily find the right product, or make a decision without getting lost in pretty-but-pointless pages? Or are visitors lost, unsure what to click next?

If your site feels like a maze instead of a map, people bail. I’ll show you where it’s breaking.

🔒 The Final Test

Yay, I’m ready to buy — but can I do it in a few clicks?
Do I have to guess the price? Choose between 15 options? Tell you the names of my childhood pets?
Or can I hit “Buy” and celebrate my life choices?

Friction kills trust. If your checkout feels clunky, confusing, or causes decision fatigue — people will ditch.

🚨 This is not a drill. You’re leaking money.

🚨 This is not a drill. You’re leaking money.

✺ Frequently asked questions ✺

  • If you sell a service that’s hard to explain, get most of your work from referrals, and know your website isn’t pulling its weight—you’re in the right place.

  • I work with people who sell what they know, what they do, or what they’ve mastered.

    You sell your brain, your hands, or your experience. I help you explain it and sell it better.

    You could be a canine osteopath, a birth educator, a systems expert, or someone with a skill the world needs (but doesn’t always understand).

    Whether you work with humans, animals, spreadsheets, or soul contracts—if you’ve got a service and want more clarity, we’re good.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • If you sell a service that’s hard to explain, get most of your work from referrals, and know your website isn’t pulling its weight—you’re in the right place.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.